THE MAIN & PLAIN IDENTITY SYSTEM
Mike Turrigiano states that the Main & Plain's mission is to help prepare and care for pastors, leaders and churches by passing on the treasure trove of spiritual and practical experience I've accumulated over years of ministry in a major metropolitan area – equipping them to become missionaries to today’s non-religious culture and helping them to last.
We designed an Identity system that that conveyed a modern aesthetic with somewhat traditional overtones. This appealed not only the founder but to the group targeted by the organization. This logo was incorporated in all their branding efforts. In less than a year since the launch of their new Identity The Main & Plain has become the organization for the “preparing & caring” of pastors, leaders and churches. They've recieved recognition, funding and succesfully achieved most of their goals for
the first year of their existence.
THE MAIN & PLAIN
BRANDING / IDENTITIES /STATIONERY
“But we know that the Lord his calling us to take this step. We believe our years of ministry in New York City, learning how to be naturally supernatural people and giving away our heart for
God’s kingdom have uniquely prepared us for this challenge.”